MIDEM: Orange is cutting edge?

image from slog.thestranger.com

Asked about her hopes for the future,  Laurence Le Ny, head of music content, Orange France notably called for more discussions between labels and publishers over new business models and digital innovation.

Ny said she looks forward to an integrated music universe where she’d be able to listen to a song on Deezer, buy it if she likes it, read the lyrics, watch the video, and get concert tickets. “It’s what we try to do at Orange.”

Good luck Orange, what you want to create is called WWW and unfortunately it already exists.


Source: http://blog.midem.com/2011/01/liveblog-the-next-200-years-for-music-publishing/


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